“United by Unique”, the new World Cancer Day theme 2025-2027

The new World Cancer Day theme 2025-2027 “United by Unique” places people at the centre of care and their stories at the heart of the conversation.

Cancer is more than just a medical diagnosis — it’s a deeply personal matter.

Behind every diagnosis lies a unique human story - stories of grief, pain, healing, resilience, love and more. That’s why a people-centred approach to cancer care that fully integrates each individual’s unique needs, with compassion and empathy, leads to the best health outcomes.

The campaign will explore different dimensions of people-centred cancer care and new ways of making a difference. It will offer a three- year journey from raising awareness to taking action. 

Every experience with cancer is unique and it will take all of us, united, to create a world where we look beyond the disease and see the person before the patient.

This World Cancer Day, let's come together to rewrite the future of cancer care - one where the needs of people and communities come first.

#UnitedByUnique

World Cancer Day 2025 Impact Report

The impact report for the first year of the ‘United by Unique’ campaign is out! World Cancer Day 2025 once again saw thousands around the world driving action and giving voice to the unique experiences of people living with cancer.

The release of the World Cancer Day 2025 Impact Report offers a detailed look at how individuals, communities, and institutions came together on 4 February to call for more inclusive and responsive cancer care. Centred on the theme United by Unique, the campaign promoted the value of people’s lived experiences in shaping health systems that truly meet their needs.